20 Best Shopify SEO Tools to Try in 2024

The implementation of SEO for Shopify stores is very important. With millions of online stores competing for people’s attention it has become more important than ever to optimize your site for search engines. Fortunately, there are a number of SEO tools specifically designed for Shopify to help increase the visibility of your store, improve rank, and create more organic traffic.

Therefore, today, let’s learn the best Shopify SEO tools to try in 2024. Whether an e-commerce guru or just launching an online business, those tools will be of great use in boosting the SEO performance of your Shopify store.

Why Does SEO Matter for Shopify Stores?

Organic Traffic Boost: 

Optimizing your store for search results can easily bring you related search result outcomes. In this way, your site is fully assured of getting more organic traffic.

Cost Effective Marketing: 

Though it involves some costs in paying for the ads, SEO is something that can benefit for many years without any extra costs. So, SEO marketing proves to be cost-effective for Shopify stores.

User Experience Improves: 

Many of the SEO activities, like making the website faster and content better, also improve the entire user experience that causes higher conversion rates.

Competitive Advantage: 

Among the other e-commerce businesses, proper SEO will differentiate your Shopify store and bring larger numbers of leads.

Brand Credibility: 

The higher result in search rankings will increase your brand’s perceived credibility and authority in your niche.

Must have Key features of an AI-Powered Data Analytics Tool

Keyword Research and Analysis: 

Find a tool that will do a complete full-fledged keyword research including search volume, competition level, and trend analysis.

On-page Optimization: 

The tool should provide guidelines on the manner of optimizing product descriptions, meta tags, headers, etc, which comes within the purview of on-page optimization for Shopify stores .

Technical SEO Auditing: 

The tool should have the ability to make technical SEO audits that might identify issues like having broken links, duplicate content, slow loading etc.

Competitor Analysis: 

The effective and best Shopify SEO tools must be able to analyze competitor strategies so that you can easily find opportunities and stay ahead in your niche.

Tracking and Performance Report: 

One must look for such tools which are offering wonderful analytics and reporting features, tracking your SEO progression in time and measuring the impact of efforts.

List of Top 20 Shopify SEO Tools

1. Ahrefs

Ahrefs is a full package of best Shopify SEO tools that no sophisticated digital marketer can work without. As great as it is to this day with such a set of features, more aimed at helping improve the ranks of a Shopify merchant or against competitors, finding profitable keyword opportunities; however, it also displays deep insights into a website’s backlink profiles, organic search performance, and content gaps.

The tool lets the users find out the SEO health of their site and to snoop on the strategy of their respective competition, meaning it is just a golden mine for those who want to dominate the results of their niche in search.

Key Features:

• Live Shopify backlinks analysis
• Keyword research and tracking
• Content gap analysis
• Site audit and health check
• Competitor analysis
• Rank tracking

Price:

• Lite plan $99 per month
• Standard plan to $199 per month
• Advanced plan to $399 per month
• Enterprise plan to $999 per month

Why Use this Tool:

• Ahrefs assembles an entire view of the SEO performance of your Shopify store and helps in providing actionable insights that might get you better rankings. 
• Some of its features in competitor analysis might come pretty handy to an e-commerce business.

Website: 

https://ahrefs.com

2. SEMrush

SEMrush is one of the all-in-one marketing toolkits, extending far beyond just the best shopify SEO tools capabilities. It can provide one of the largest sets of features that will help improve the online visibility of sites as well as cause organic traffic to Shopify Store owners. It supports accurate keyword research, position tracking on multiple search engines, and site audits.

Most of all, SEMrush integrates SEO, PPC, content marketing, and social media into one strategy. This makes it, undoubtedly, one of the best decisions for Shopify merchants wanting to combine SEO efforts into a wide-ranging digital marketing services. 

Key Features:

• Keyword research and gap analysis
• On-page SEO recommendation
• Monitoring and link analysis
• Site audit and technical SEO checks
• Competitor research tool
• PPC keyword and ad copy suggestion

Pricing:

• Pro: $119.95/month
• Guru: $229.95/month
• Business: $449.95/month
• Custom plans available

Why Use this Tool:

• SEMrush is an all-rounded toolkit meant to help Shopify stores with improving their rank in the search engines, 
• They can analyze their competitors and many more.

Website: 

https://www.semrush.com

3. Screaming Frog

Screaming Frog SEO Spider is one of the free shopify seo tools desktop application. That surfs websites’ links, images, CSS, script, and apps for onsite SEO evaluation. The tool scans the great e-commerce sites very fast, finding broken links, duplicate content, or other common metadata issues that occur on an online store holding a myriad of products.

Being integrated with Google Analytics and Search Console, it also is really a good tool to give in-depth SEO analysis. Customized configurations can reach the varied needs of crawls from every Shopify store. Thus, it is quite important for all the users no matter whether they are a basic SEO analyst or professional one. 

Key Features 

• Site structure analysis
• check broken links
• Find duplicate content
• Make XML sitemap
• Search and Extraction, custom
• Integration with Google Analytics and Search Console

Pricing:

• Free version:  up to 500 URLs
• Licensed version: £149/year

Why Use this Tool:

• This tool will be primitive in conducting all-rounded technical SEO audits of Shopify stores and, in doing so. 
• It points out the problems that might be afflicting rankings in search.

Website: 

https://www.screamingfrog.co.uk/seo-spider

4. AnswerThePublic

AnswerThePublic is a new keyword research tool which checks what others are searching for online by searching through search suggestions. It will enable the owners of Shopify stores to understand questions or needs of customers concerning their products or niche. The search data comes in the form of visually clear word clouds and lists, and groups queries into questions, prepositions, and comparisons.

This would make the e-commerce businesses understand their tail and create content that caters to the needs of their audience. This is also one of the free shopify seo tools. The seller then writes helpful FAQs, blog posts, and product descriptions of items that customers will search for, making them more likely to rank for those searches. 

Key Features: 

• Visualization of the search query
• Question-based Keyword Suggestion
• Comparison and Preposition-based Queries
• CSV export for further analysis
• Live search listening alerts

Pricing:

• Free limited searches per day
• Pro plan: $99/month
• Expert plan: $199/month

Why Use this Tool:

• AnswerThePublic supports Shopify stores with the creation of content that directly answers the customer’s question. 
• It thereby supports SEO as well as engagement with customers.

Website: 

https://answerthepublic.com

5. Moz Pro

Moz Pro is one of the oldest, the most reliable Shopify SEO Checklist tools. They offer a wide range of optimization tools to improve your search ranks and organic traffic. The best tool for keyword research, link-grabbing opportunities, and on-page optimization is Moz Pro under one tool for a Shopify store owner. The intuitive interface it carries is very great for an SEO newbie.

Its advanced features are what come out for the seasoned professional. Moz holds metrics-the Domain Authority and Page Authority-have become the metric standard, setting up the baseline around which the industry measures website strength and individual page strength. 

Key Features: 

• Keyword research and tracking
• Site crawl and technical SEO audit
• Link study and analysis
• On-page recommendations
• Custom report and data exporting
• Rank tracking across engines and locations

Pricing:

• Std: $99/month;
• Medium plan: $149/month
• Large plan: $249/month
• Premium plan; $599/mo

Why Use this Tool:

• Moz Pro is a great balance of user interface features and advanced SEO capabilities for any type of Shopify store, regardless of the maturity level that its store may be in.

Website: 

https://moz.com/products/pro

6. BuzzSumo

BuzzSumo is a great content research and social media analytics tool. That will give some invaluable insight into where Shopify store owners may want to find improvement in terms of efforts related to content marketing and SEO strategies. It has features like finding most shared content across all social media, identifying influential figures in their niche, and working out which types of content work well for specific topics-an exhaustive list of everything that needs to be known about how to understand, analyze, and optimize good content.

It also comes under the category of one of the valuable shopify seo tools. This is a very useful tool for e-commerce businesses to know the type of contents that people resonate with so they can change product descriptions, blogs, and social media activity. 

Key Features:

• Content discovery and analysis
• Identify influencers
• Popular topics and hashtags
• Shopify backlinks analysis
• Track content performance
• Competitor’s content analytics

Pricing:

• Pro plan: $99 per month
• Plus plan: $179 per month
• Large: $299 per month
• Enterprise- Custom Pricing

Why Use this Tool:

• BuzzSumo enables Shopify stores to reach their target audience through content outreach.
• It identifies who would be best for collaborations for efficient use of SEO and social media exposure.

Website: 

www.buzzsumo.com

7. GTmetrix

GTmetrix is part of the toolset in the analysis of web performance. This has been very handy for Shopify owners to optimize their sites for better speed and user experience. With every second of loading in the world of e-commerce being critical enough to even affect the conversion rate of a web site, GTmetrix delivers comprehensive information about how a website loads.

Analyzing various parameters of the web page involved, from load times for all of them to its size and the number of requests made, gives an all-inclusive report with actionable recommendations. The is one of the best shopify seo tools and is very useful for Shopify seo  merchants because it determines performance bottlenecks that can be influenced by the search engine ranking, given that the tool considers site speed as part of Google’s algorithm. 

Key Features:

• Detailed performance reports
• Request Analysis through Waterfall chart
• Performance Monitoring and Alerts
• Application video analysis for page load.
• Test locations:Multiple

Pricing:

• Basic plan. Free
• Bronze plan. $10/month
• Silver plan. $40/month
• Gold plan: $150/month

Why use this?

• GTmetrix enables Shopify stores to speed up their site’s performance and optimize the sites to be responsive with high user experience and search engine optimization.

Website: 

https://gtmetrix.com

8. Yoast SEO for Shopify

Yoast SEO name is one of those synonyms to WordPress SEO, surprise to no one. Yoast SEO is an Shopify SEO plugin. This is a powerful application designed specifically for shop owners within the Shopify network who wish to optimize their online presence for search engines. It takes you through the acquisition of a full toolkit and continues improving your skills in getting better about product pages, article publishing, and the structure of the site for more search visibility.

One great differentiating aspect of the app is that it achieves real-time content analysis, meaning that one immediately gets feedback on SEO and readability while writing. This is considered as the best shopify seo tools for seo purpose.

Key Features:

• Live SEO and readability analysis
• Automated technical SEO optimizers
• XML sitemap generation
• Implementation of structured data
• Suggests internal linking
• Optimization of social media preview

Pricing:

• 29 dollars/month. 
• Offers a free 14-day trial.

Why Use this Tool:

• This tool brings the battle-tested optimization techniques in SEO into the Shopify platform so that store owners can improve their SEO visibility much easier.

Website: 

https://apps.shopify.com/yoast-seo

9. Surfer SEO

Surfer SEO is an innovative, data-driven, one of the shopify SEO tools, which has lately gained many supporters among content creators as well as e-commerce businesses. For a Shopify store, Surfer SEO is more of a fresh approach to on-page optimization. The tool looks at the top ranking pages about the targeting keyword and gives actionable recommendations based on that.

They account for more than traditional thoughts on what goes into being an SEO factor-they really think about the structure of content, keyword density, and even the number of images or headings on a page. This will give a holistic analysis to enable Shopify merchants create content that is both optimized by the search engines and also meeting the user expectations. 

Key features 

• SERP analyzer in order to get insights into competitors, 
• content optimization recommendation, 
• keyword research and clustering, 
• content planner for an SEO-driven content strategy, 
• integration with Google Search Console NLP-enhanced content analysis.

Prices:

• Basic -$59/month
• Pro -$119/month
• Business -$239/month
• Enterprise-Custom pricing

Why Use this Tool:

• Surfer SEO brings data-driven insights to the optimization process of Shopify store content content which increases rankings for its product pages and blog posts.

Website: 

https://surferseo.com

10. Google Analytics

Google Analytics is a completely free web analytics service provided by Google that tracks and reports website traffic. Some of the most important tools that shop owners on Shopify might leverage to understand the behavior practiced by users and track conversion, and also analyze how marketing efforts are running, are Google Analytics. It is one of the free Shopify SEO tools and it plays a huge role in an SEO strategy.

For providing access to the incredibly valuable information tracking and feeding back into organic search performance. It can help online businesses trace keywords that attract visitors, through which areas of content users navigate, and where there could be a potential in the conversion process. 

Key Features:

• Real-time Website traffic
• Demographics and interests of audiences
• Acquisition channels analysis
• Behavior flow visualization
• Conversions tracking and goal setting
• E-commerce performance reports

Pricing:

• Free account available
• Google Analytics 360 (Enterprise): Custom price

Why Use this Tool:

• Google Analytics is a treasure trove of information about what’s happening in terms of traffic on a website and just what ways users interact with a site.
• It can really show a Shopify store exactly what effect all those SEO-related efforts have had on business performance.

Website: 

https://marketingplatform.google.com/about/analytics

11. Magical XML/HTML Sitemap

The Magical XML/HTML Sitemap is a great Shopify SEO plugin that is supposed to make your e-commerce store more visible and crawlable by automatically creating both XML and HTML sitemaps, which would allow the search engines a better understanding of the website’s structure and finally index the pages. It is very effective for Shopify merchants, as it sends updates of the sitemap concerning the dynamic changes that occur in your product catalog and therefore the search engines can always get the most current information concerning your store.

It enables automatic sitemaps of products, collections, pages, or even blogs while also giving more granular control of how the search engine has categorized the prioritization of your site’s content. 

Key features:

• XML and HTML sitemap auto-generation
• Content type-specific sitemap generation
• Dynamically updates based on store changes.
• SEO-friendly URL structures
• Custom layout for sitemap
• Google Search Console Integration

Pricing:

• offers free plans
• Pro plan $4.99/month

Why Use this Tool:

• Magical XML/HTML Sitemap ensures search engines can easily crawl and index all your Shopify store pages thereby generally increasing the visibility of your shop in search results.

Website: 

https://apps.shopify.com/magical-sitemap

12. Google Search Console 

Google Search Console is another free service that comes with Google, and its main purpose is to support website owners, helping them monitor, maintain, and troubleshoot their site’s presence in Google Search results. This is absolutely very useful for Shopify store owners in realizing how Google views a site and indicates a problem with the search performance.

With this, you’ll be able to get important insights into what actually drives users to your store, the click-through rates, and average position in search results. With such data, you might even refine your SEO strategy further and highlight the most promising keywords. 

Key Features:

• Reporting on the search performance
• Coverage status
• Mobile usability checking
• Rich result status
• Notification about manual actions and security issues
• URL inspection tool

Pricing:

• Free

Why Use this Tool:

• Google Search Console directly shows you the knowledge of the search performance of your Shopify store, and you can find and fix any SEO problems much faster.

Website:

: https://search.google.com/search-console

13. SEO Booster by Secomapp

It features a toolset developed to increase the chances of appearance of the product on search engines and gain more organic traffic. What’s more, the user-friendly interface of the app in addition to automated SEO tasks makes it possible for people who have not received some technical training to work with SEO Booster.

For merchants using this Shopify SEO plugin, SEO Booster offers very good suggestions for on-page optimization, so it is an excellent tool for helping settle down and refine product titles, descriptions, and meta tags to better find their place for search performance. What’s really useful, however, is its capacity to generate the structured data markup automatically-it does a good job in helping the search engines understand what’s going on with the content of your pages. 

Key Features

• Automated Meta tag optimization
• Structured data markup generation
• Image alt text optimization
• Error 404-page and redirects
• Advanced sitemap design
• SEO health check with recommendations

Pricing:

• Basic $9.99/month
• Advanced $29.99/month
• Pro $69.99/month

Why Use this

• This product takes every hard SEO work to the stores of Shopify, hence making search presence.
• Vastly low in terms of the degree of technical skill required.

Website: 

https://apps.shopify.com/booster-apps-seo-optimizer

14. Avada SEO Suite

Avada SEO Suite is a robust, flexible, all-inclusive Shopify SEO plugin solution exclusively available for Shopify Stores. This app will give you the full suite of tools optimized for making every aspect of your e-commerce site search-engine-friendly. What characterizes this app is the intuitive interface and automated features that greatly reduce the time and energy needed for managing SEO.

The benefits that Avada SEO Suite offers are not just for the users but also for Shopify merchants in offering functionalities such as the automation of meta tag optimization, which could be very much important for stores with huge product catalogs. Proper image optimization will, therefore, likely increase page loading speed, which is one of the measures used to enhance user experience and even help in the rankings.

Key Features:

• Meta tag auto-optimize
• Instant generation of JSON-LD structured data
• Optimise alt text for images as well as names for files
• Broken link checker and change management
• Sitemap optimization
• SEO audit and recommendations

Pricing:

• Free plan
• Pro : $29/mo.
• Ultimate: $79/mo.

Why Use this Tool:

• Avada SEO Suite brings a suite of SEO tools built specifically for Shopify, thus making it easy for the store owners to apply best practice site-wide.

Website 

https://apps.shopify.com/avada-seo-suite

15. SEOAnt ‑ AI SEO Optimizer

SEOAnt – AI SEO Optimizer is one of the innovative Shopify apps that applies AI to make your storefront better through the aspects of search engine optimization. Based on machine learning algorithms, this is an advanced tool that analyzes the content of your store and gives you data-driven recommendations on how to make it better.

For Shopify merchants, SEOAnt means an opportunity to introduce many aspects of shopify SEO tools. All of which from keyword research to content optimization are automated. It makes your stores produce more search-engine-friendly content with fewer manual efforts on the product descriptions, meta tags, and blog posts as it gives AI-based suggestions. 

Key Features:

•  Keyword research and suggestion with AI
•  Automatic product and blogs optimization
•  Intelligent meta tag generation
•  Competitor research analysis with AI insights
•  Learns continuously over SEO trends
•  Tracks and reports on SEO performance

Pricing:

• Basic plan= $9.99 per month
• Pro plan = $29.99 monthly
• Enterprise plan -quote on request

Why Use this Tool:

• SEOAnt brings AI to Shopify SEO: Intelligent, data-driven optimization saves time, and might even improve the results

WebSite: 

https://apps.shopify.com/seo-master

16. Plug In SEO

One of the most popular Shopify seo tools is Plug In SEO, which features the integration of a large collection of SEO tools to help online shops in their quest to improve search rankings for their content. This Shopify app gained its reputation because of its simple interface and actionable recommendations toward using it.

It scans continuously through your store, alerting you in real time about what potential SEO issues are there with clear instructions regarding how to go about fixing them. To any Shopify owner, such a proactive approach towards SEO management would very much mean the ability to maintain as well as improve search visibility over time. It is an all-in-one application incorporating a plethora of different facets of SEO.

Key Features:

• It conducts detailed SEO audits .
• It has step-by-step, actionable instructions on how to correct problems.
• Meta tag optimization
• Broken link detection and fix
• Speed optimization suggestions
• Integrates with Google Search Console

Pricing:

• Free plan
• Plus plan: $20 a month
• Pro plan: $40 a month

Why Use this Tool:

• The Plug In SEO balances the world of wide SEO analysis and actionable guidance to users.
• It perfectly and effectively balances between being used for small and large Shopify stores, irrespective of the SEO experience.

Website: 

https://apps.shopify.com/plug-in-seo

17. Similarweb

Similarweb is a general-purpose digital intelligence platform that offers deep insights into the traffic and user behavior happening in a website along with updating the current market trends. Not specifically an SEO tool, it still provides useful information that may inform and enrich SEO strategies for owners of Shopify store owners. It enables the user to monitor and analyze performance of not only his or her site but also competitors in an all-inclusive view of the e-commerce world.

An ability to find which sources of traffic bring in visitors, what the popular keywords are used by readers, and what the audience demographics are can be instrumental for a Shopify merchant in refining SEO and marketing strategies. 

Key Features:

• Website traffic comparison
• Keyword research and competitive intelligence
• Audience demographics and interests
• Industry and category benchmarking
• Traffic source breakdown
• Engagement metrics of the user

Pricing:

• Free basic plan
• Paid plans-Pay custom based on needs

Why Use this Tool:

• Similarweb provides competitive intelligence and market insights, among others that may help in the formulating of SEO strategies and finding room for potential growth for Shopify stores.

Website: 

https://www.similarweb.com

18. PageSpeed Insights

PageSpeed Insights is a free Google tool which analyzes content on the web page and gives people feedback suggestions to make the page load faster. It is an important optimization tool for every owner of a store since the question of site speed ranks both in the area of user experience and search engine rankings.

PageSpeed Insights provides scores to both the mobile and the desktop versions of your site and, more importantly, recommends and analyzes some specific improvements in aspects of page performance, including server response times, render-blocking resources, and image optimization. What makes these insights particularly valuable is the fact that the data is real-world with a system provided by Chrome User Experience Report. 

Key Features:

• Separate mobile and desktop performance scores
• Detailed optimization suggestions
• Real-world performance data
• Core Web Vitals Assessment
• Advanced diagnostics for performance issues
• Opportunity ranking

Why Use this:

• PageSpeed Insights can come in handy for Shopify stores to find performance issues that impact both user experience and ranking in search.

WebSite:

https://pagespeed.web.dev

19. Crush Pics

Optimizing images is a critical component of any successful SEO strategy, especially for e-commerce platforms like Shopify where visual content plays a pivotal role in attracting and retaining customers. Crush Pics not only enhances your store’s loading speed but also ensures that your images contribute positively to your SEO efforts.

Key Features:

• Automatic image compression
• Bulk image optimization
• WebP format supportImage resizing

Pricing:

• Its free version
• Paid plans start at $5/month.

Why Use this Tool:

• Crush Pics is designed to be user-friendly, allowing store owners without technical expertise to optimize their images effortlessly.

Website

https://crush.pics

20. Looker Studio

Formerly Google Data Studio, Looker Studio is an incredible reporting and data-visualization tool that would be amazingly useful for Shopify store owners who want to delve deeper into their SEO performance. Looker Studio is not an SEO tool per se but is really awesome to pull data from various sources like Google Analytics, Google Search Console, even custom ones into building a fully-fledged SEO dashboard.

And for e-commerce businesses, this means thinking and analyzing SEO metrics alongside sales to make it possible to get an holistic view of how organic search activities impact the bottom line. This drag-and-drop interface also enables reports as well as dashboards tailored towards the needs of the users, thus not necessarily requiring technical development. 

Key Features:

• Creating customized dashboards
• Combining many data sources
• Automatic refreshing of real-time data
• Interactive reporting
• Co-sharable and Co-editing
• Auto schedule the reports

Pricing:

• Free plan is available
• Enterprise: Custom Pricing

Why Use this Tool:

• Looker Studio will enable Shopify shops to build custom, data-enriched SEO dashboards collecting data from multiple sources that will make for better decision-making and refinement of the strategy.

Website:

https://lookerstudio.google.com

Tips for Choosing the Right Shopify SEO Tools for your Store

1. Familiarize Yourself with Your SEO Skills and Knowledge

 So, before you go experimenting with your SEO tools, first get to know about your personal SE knowledge and expertise. First of all, if you are a newbie in the field of SEO then try to focus on such tools that offers user-friendly interfaces along with clear suggestions that can be applied easily.

2. Specific Needs for SEO

Shopify stores are a little bit different when it comes to search engine optimization challenges and goals. Take a little time to consider where you’re most likely to make a big difference. Do you struggle with keyword research? You need some technical SEO problem-solving service, or perhaps you just need training on how to optimize content more effectively?

3. Consider Your Budget

SEO tools vary greatly when it comes to price: free all the way up to hundreds of dollars per month for enterprise solutions. You may want the most feature-rich (and, often, most expensive) tool, but you need to decide how far your budget can stretch and what return on investment you can reasonably expect.

4. Available Integration

Whether or not the Shopify SEO tool will easily integrate with an existing Shopify setup and other marketing tools, it decides if it is going to make your workflow more efficient. Also, ensure that the tool can easily connect to your Shopify and used tools, such as Google Analytics, or your email marketing service.

5. Check Reporting and Analytics Features

Robust reporting and analytics capabilities mean you track your SEO efforts and measure the ROI. Look for tools that allow you to create custom dashboards, easy visualizations, and generate reports based on the KPIs you need.

6. Ensure regular updates and support.

SEO is that dynamic discipline where search engines’ algorithms evolve over regular periods. Any great tool requires updating frequently with a view towards meeting the latest changes that are emerging.

Quick Comparison:

Name of the Tool	Ratings (out of 10)	Pricing	Website
Ahrefs	4.9	Lite: $99/monthStandard: $199/monthAdvanced: $399/monthEnterprise: $999/month	ahrefs.com
SEMrush	4.9	Pro: $119.95/monthGuru: $229.95/monthBusiness: $449.95/monthCustom plans available	semrush.com
Screaming Frog	4.8	Free (up to 500 URLs)Licensed: £149/year	screamingfrog.co.uk
AnswerThePublic	4.8	Free (limited searches)Pro: $99/monthExpert: $199/month	answerthepublic.com
Moz Pro	4.7	Standard: $99/monthMedium: $149/monthLarge: $249/monthPremium: $599/month	moz.com
BuzzSumo	4.7	Pro: $99/monthPlus: $179/monthLarge: $299/monthEnterprise: Custom Pricing	buzzsumo.com
GTmetrix	4.5	Basic: FreeBronze: $10/monthSilver: $40/monthGold: $150/month	gtmetrix.com
Yoast SEO for Shopify	4.7	$29/month (free 14-day trial available)	apps.shopify.com/yoast-seo
Surfer SEO	4.6	Basic: $59/monthPro: $119/monthBusiness: $239/monthEnterprise: Custom pricing	surferseo.com
Google Analytics	4.9	FreeGA 360: Custom pricing	analytics.google.com
Magical XML/HTML Sitemap	4.5	Free plan, Pro plan: $4.99/month	www.shopify.com/magical-sitemap
Google Search Console	4.8	Free	www.search.google.com/search-console
SEO Booster by Secomapp	4.6	Basic: $9.99/month, Advanced: $29.99/month, Pro: $69.99/month	www.shopify.com/booster-apps-seo-optimizer
Avada SEO Suite	4.7	Free plan, Pro: $29/month, Ultimate: $79/month	www.shopify.com/avada-seo-suite
SEOAnt – AI SEO Optimizer	4.4	Basic: $9.99/month, Pro: $29.99/month, Enterprise: quote on request	www.shopify.com/seo-master
Plug In SEO	4.5	Free plan, Plus: $20/month, Pro: $40/month	www.shopify.com/plug-in-seo
Similarweb	4.3	Free basic plan, Paid: custom pricing	www.similarweb.com
PageSpeed Insights	4.8	Free	www.pagespeed.web.dev
Google Analytics 4	4.7	Free, Google Analytics 360: custom pricing	www.analytics.google.com
Looker Studio	4.6	Free plan, Enterprise: custom pricing	www.lookerstudio.google.com

Conclusion

These Shopify SEO tools make all the difference between hosting good visibility online and significantly boosting sales. You would then be able to scale the relevance of other aspects, such as your level of experience regarding SEO application, specific needs, budget, and integration capabilities as well as scalability in order to settle on a tool that not only addresses current challenges but also fosters long-term growth.

Never forget that there is no one-size-fits-all tool. The best owners of Shopify stores use a combination of different tools for each step of SEO. 

FAQs