If you are looking to start a business in 2026 and want something reliable, scalable, and backed by a trusted Indian brand, the JioMart franchise is one option many beginners are seriously exploring. Powered by Reliance Retail, JioMart has grown rapidly in a very short time.
By the end of 2025, JioMart was handling around 1.6 million orders every day, showing how strong customer demand has become. This growth was not slow or seasonal — the platform recorded 360%+ year-on-year growth in daily orders, proving that more and more Indians are choosing JioMart for everyday shopping. In just one quarter, 5.9 million new customers joined the platform, taking the total registered user base to about 378 million people.
What makes this opportunity even more attractive for new business owners is JioMart’s wide reach. Today, it operates across 5,000+ PIN codes, with 3,000+ local fulfilment stores in over 1,000 cities. This means the business does not depend only on big cities — even small towns and residential areas are seeing steady demand.
Because of this rapid growth, many first-time entrepreneurs are now asking a simple question: How much does a Jio Mart franchise cost, and is it profitable? In this blog, we’ll explain the investment required, profit potential, and how beginners can get started with a JioMart franchise in 2026, in a clear and easy-to-understand way.
About Jio Mart
Jio Mart is the e-grocery and retailing platform undertaken by Reliance Retail in 2020. It operates as an O2O (Online-to-Offline) model by connecting customers, local Kirana stores, wholesalers, and distributors. Unlike other traditional e-commerce players, Jio Mart takes advantage of its massive supply chain and Reliance’s retail reach to deliver items at competitive pricing while making available fast delivery.
The site specializes primarily in home essentials, grocery, and FMCG, although the company has since expanded to categories of fashion, etc. The Jio Mart business model benefits small retailers by aligning them to its digital ecosystem and enabling them to grow revenues with little capital needed. Consumers shop at the site or mobile application, and a network of linked partner stores, which are based closer, collect these orders.
Supported by Reliance Industries and Jio’s strong digital infrastructure, Jio Mart has acquired market share rapidly, competing with e-commerce platforms like Amazon and Flipkart. It continues to grow as one of India’s leading e-commerce ventures.
Jio Mart Business Model
Reliance Retail’s web-based platform, Jio Mart, follows an online-to-offline (O2O) model, where e-commerce and offline stores are linked. Jio Mart aims to transform India’s grocery and essentials buying through Reliance’s extensive offline network and Jio’s online penetration. Jio Mart’s business model has been described as:
| Aspect | How JioMart Works |
|---|---|
| Business Model | Online-to-Offline (O2O) connecting local Kirana stores with online customers |
| Operating Structure | B2B2C model – JioMart links retailers with end consumers |
| Order Fulfilment | Orders delivered from nearest Kirana or Reliance store |
| Warehouse Requirement | No central warehouse; reduces cost and speeds delivery |
| Pricing Advantage | Lower prices through Reliance’s bulk purchasing power |
| Product Categories | Grocery, fashion, electronics, personal care, beauty & more |
| Reliance Integration | Uses Reliance Fresh, Smart & other Reliance stores |
| Logistics Model | Third-party logistics + local store networks |
| Payment Options | UPI, JioMoney, cards, COD, JioPay |
| Customer Retention | Discounts, loyalty benefits, future subscription plans |
| Ecosystem Strength | Integrated with JioFiber, JioPOS, Jio apps |
Revenue Model of Jio Mart
JioMart earns money mainly by selling products and helping local shop owners sell online. When customers buy groceries, clothes, electronics, or daily-use items from JioMart, the company earns a margin on each sale.
JioMart also charges a small commission from kirana stores and sellers who use its platform to reach customers. In addition, brands pay JioMart for advertising and promotions inside the app so their products get more visibility.
Another income source is subscription plans, where customers get benefits like extra discounts or free delivery. JioMart may also charge delivery or service fees on some orders.
Because Reliance owns many of the products it sells, private-label items give JioMart higher profits. Over time, customer shopping data is also used to offer targeted promotions to brands, creating extra revenue.
Why JioMart is a Popular Business Opportunity
- Strong brand recognition: JioMart is backed by Reliance, one of India’s most trusted and recognisable business groups. This brand trust directly translates into faster customer acquisition and higher repeat purchases at the local level.
- Proven demand through rapid growth: JioMart’s quick commerce arm reached a run rate of ~1.6 million daily orders by December 2025, recording a 53% quarter-on-quarter increase and an impressive 360%+ year-on-year growth in average daily orders. In earlier quarters, its hyper-local delivery segment also witnessed 200%+ year-on-year growth.
- Online-to-offline (O2O) advantage: JioMart operates on a powerful O2O model where customers place orders online via the app, while fulfilment happens through nearby local stores. This allows partners to enjoy online sales growth while running a physical neighbourhood store.
- Massive and expanding customer base: In just one quarter, JioMart added 5.9 million new customers, taking its registered user base to ~378 million users. Combined with Jio’s massive mobile subscriber ecosystem, this gives franchise partners access to one of the largest ready-made customer markets in India.
- Unmatched reach and scalability: JioMart currently operates across 5,000+ PIN codes, supported by 3,000+ fulfilment stores in over 1,000 cities, ensuring wide geographic coverage and consistent order flow for local partners.
- Competitive pricing and higher margins: Reliance’s bulk procurement and strong supply chain allow JioMart to offer products at lower prices.
- Robust technical and operational support: JioMart provides a complete tech ecosystem, including a POS system and mobile application for billing, inventory management, and order tracking. This enables even non-technical store owners to operate efficiently with minimal training.
Is JioMart a Franchise or Partnership Model?
JioMart is not a conventional franchise like McDonald’s or Domino’s. It has a partnership business model.
This means:
- No heavy initial franchise fee: you do not have to pay lakhs of rupees to obtain a license.
- You have been made a partner, and you work with the company.
- It is aimed at modernizing small local stores (Kirana stores).
Accordingly, you can be a JioMart partner if you operate a small grocery shop. You retain the name of your shop; however, you adopt the technology and supply chain of JioMart. Other means of joining include becoming a distributor. A distributor provides goods to stores and would demand extra cash and space.
Important lesson: JioMart is largely a partnership business that helps the local sellers, rather than a franchise in which you purchase a brand name.
Jio Mart Franchise Cost & Investment (2026 Updated)
Jio Mart is not a typical franchise model in which a company pays a huge initial fee to use a brand. Rather, it has a Jio Mart Partner Program that enables neighborhood stores to work with Jio Mart. The investment depends on the nature of the partnership.
Jio Mart Franchise Categories
Jio Mart offers different types of business opportunities:
- Jio Mart Kirana Partner (Retailer/Kirana Store)
- Jio Mart Distributor (Wholesaler)
- Jio Mart Delivery Partner (Logistics/Last-Mile Delivery)
- Jio Mart Franchise Store (Large Format Stores – Limited Availability)
Now, let’s discuss all the franchise categories:
1. Jio Mart Kirana Partner Program
Jio Mart Kirana Partner Program is a Reliance Retail initiative to digitize and empower local grocery (Kirana) shops in India. It enables offline stores to link their shops to the online platform of Jio Mart, expanding their customer base and making their business more efficient.
Key Features:
- Easy Onboarding: Kirana stores can register themselves through the Jio Mart Partner App with less paperwork.
- Wholesale Price Access: Partners get bulk purchase benefits and discounts from Reliance Retail.
- Digital Integration: Jio Mart app orders are placed in the stores and brought to local customers.
- Fast Deliveries: Last-mile delivery assistance is offered by Jio Mart, making things more convenient.
- Financial Support & Credit Options: Financing and digital payments are provided by Jio Pay to the Kirana owners.
The scheme helps small shops modernize, rival large e-commerce platforms, and increase sales without becoming big.
Requirements for Kirana Partnership:
- A valid GST registration (if applicable).
- A physical store with customer traffic.
- Space for stocking essential grocery products.
- A smartphone with the Jio Mart retailer app.
2. Jio Mart Distributor Program
Jio Mart Distributor Program is an initiative by Reliance Retail wherein individuals and businessmen can become the product distributors of Jio Mart, beginning with FMCG products, groceries, and household essentials. Under the program, the distributors have a chance to deliver products to the retail Kirana stores and the small shop owners through the extensive network of the suppliers and logistics of Jio Mart.
Key features:
- B2B Supply Chain: Kirana stores and local retailers procure the goods from Reliance Retail directly and resell them to end-users.
- Low Investment: Low investment with comparatively low initial capital requirement, best for small units.
- Extensive Range of Products: Sells essentials for homes, personal care, FMCG, and food grains.
- Technology-Driven Operations: Orders can be executed by distributors through Jio Mart Partner, an app that enables inventory management, tracking, and cashless transactions.
- No Intermediaries: No intermediaries between purchases from Reliance Retail means competitive prices and better margins for distributors.
- Marketing & Support: Jio Mart offers brand support, promotion support, and logistics support for easy business.
Requirements for Jio Mart Distributor Program:
- Registered business (proprietorship, partnership, or private limited company).
- Warehouse or storage area of sufficient capacity to store the products.
- GST Registration
- Smartphone or computer to process orders through the Jio Mart Partner app.
3. Jio Mart Delivery Partner Program
The Jio Mart Delivery Partner Program is an opportunity for someone or a company to make money by making last-mile deliveries for Jio Mart orders. Due to the increased demand for rapid and convenient grocery delivery, this program provides a platform for local delivery agents to partner with Jio Mart and earn through variable work hours.
Key Features:
- Flexible Work Model: Partners can choose part-time or full-time shifts.
- No Heavy Investment: Minimum investment with only a two-wheeler or small vehicle required.
- Attractive Earnings: The reward is equal to the number of deliveries done, and high-performing individuals are offered incentives.
- Fuel Allowance: Some delivery zones carry additional fuel allowances.
- Exclusive App Support: Deliveries are made using the Jio Mart delivery partner app.
- Faster Payouts: Bi-weekly or weekly payment facilities.
Requirements for Jio Mart Delivery Partner:
- Must be 18 years or above.
- A scooter, small bike, or tiny delivery van (depending on the delivery area).
- Smartphone with Internet
- There may be a minor security deposit or uniform charge (if applicable).
4. Jio Mart Franchise Store (Limited Availability)
Jio Mart is growing its retail footprint with the launch of large-format franchise stores in strategic locations. While small Kirana partnerships involve lower investment but proportionally smaller profit margins, Jio Mart franchise stores entail greater investment but greater profit margins. The following are the key features and requirements for opening a Jio Mart franchise store.
Key Features:
- Large-Format Retail Store: Functions as a supermarket with products ranging across groceries, FMCG, household goods, and others.
- Brand backing by Jio Mart: Supported by the high-strength supply chain, reputation of the Reliance brand, and promotions.
- Innovative technology incorporation: Enabled with the digital POS software of Jio Mart, stock management, and online order integration.
- Bulk Buying Wholesale Rates: Exclusive wholesale rate access via Reliance to achieve low-cost retail rates.
- Multi-channel retail paradigm: Online and in-store purchasing capability for the buyer with an option to send items to customers at their doorsteps.
- High Revenue Potential: With proper location and footfalls, revenue can be ₹5 – ₹20 lakhs per month.
Requirements for Jio Mart Franchise Store:
- Store Size between 2,500 – 3,000 sq. ft. in a high footfall area.
- GST registration, business licenses, and local licenses.
- Manpower to manage billing, customer service, and inventory management.
- Should be capable of handling Jio Mart’s online order platform and POS billing.
- Urban or semi-urban locations with a good customer base.
JioMart Business Cost & Requirement Comparison 2026
| Cost / Requirement | Kirana Partner Model | Retail Store Model | Distributor Model |
|---|---|---|---|
| Estimated Investment | ₹50,000 – ₹2 lakh | ₹10 – ₹20 lakh | ₹15 – ₹25 lakh |
| Franchise / License Fee | Not required | Not required | Not required |
| Store Setup & Interiors | ₹20,000 – ₹50,000 | ₹4 – ₹5 lakh | ₹5 – ₹7 lakh |
| Opening Inventory | ₹30,000 – ₹1 lakh | ₹4 – ₹7 lakh | ₹8 – ₹12 lakh |
| Branding & Signage | ₹10,000 – ₹30,000 | ₹50,000 – ₹1 lakh | ₹50,000 – ₹1 lakh |
| Technology & Equipment | ₹10,000 – ₹20,000 | ₹50,000 – ₹1 lakh | ₹1 – ₹2 lakh |
| Warehouse / Storage | Minimal (store-based) | ₹1 – ₹2 lakh | ₹2 – ₹2.5 lakh |
| Working Capital | ₹20,000 – ₹50,000 | ₹1 – ₹2 lakh | ₹2 – ₹3 lakh |
| Staff Needed | 2 – 3 people | 10 – 12 people | 15 – 20 people |
| Space Requirement | Existing kirana store | 2,500 – 3,000 sq. ft. | 5,000+ sq. ft. |
Why Are the Cheapest Reliance Franchise Options?
Which one should you choose in case you are not well off but still wish to be part of the Reliance family? The most affordable one is the JioMart Kirana Partnership.
Why?
You don’t need a new building. There is no brand fee to pay. You spend mostly money to buy stock and you are going to sell it anyway. It is quite secure as you are moving an existing business to the next level as opposed to beginning with nothing.
Lack of a shop, the next-cheapest alternative is a Jio Store (Mini). These are small mobile shops. It should be invested in approximately 10 Lakhs, as compared to a large supermarket or a fashion store such as Reliance Trends.
JioMart Franchise Profit Margin & ROI
Now, let’s talk about money. The price depends on the kind of partnership.
Cheapest option Kirana Store Partner.
And this is in case you already have a shop.
- Investment: ₹50,000 to ₹2 lakh.
- The use of money: primarily to purchase the stock and some minor renovations to the shops. A small security deposit will also be required.
- Franchise fee: usually zero.
JioMart distributor (wholesaler)
To individuals who desire to distribute products to other stores.
- Investment: ₹15 lakh to ₹25 lakh.
- Conditions: deposit of security (refundable), warehouse space, loading/unloading of boxes, delivery vehicles (tempos, trucks).
JioMart / Reliance Smart Point (mini store).
In other cases, Reliance establishes small supermarkets.
- Investment: ₹15 lakh to ₹30 lakh.
- Space: a bigger store, approximately 1,000+ sweat.
- Interior work: ACs, racks, freezers, and bulk of stock are some of the costs included.
How to Apply for a Jio Mart Franchise or Partnership?
Before applying, make sure:
- You have a kirana store / retail space (or plan to open one)
- Minimum 300–500 sq. ft. space (varies by location)
- Ability to manage daily orders & basic operations
- Basic documents (Aadhaar, PAN, GST, bank account)
And Franchise Type:
JioMart usually works in these formats:
- Kirana Partner / JioMart Partner
- Jio Smart Point
- Local fulfilment store
To become a Jio Mart partner, take the following steps:
Step 1: Go to Jio Mart Partner Website:
Visit https://www.jio.com/partner-with-jio to explore partnership opportunities.
Step 2: Fill Application Form:
Share business information such as:
- Store name and address
- GST information (if any)
- Contact information
Step 3: Verification by Jio Mart Team
Jio Mart officials will authenticate your business suitability.
Step 4: Onboarding & Training
After getting approved, you will be trained on:
- Using the Jio Mart seller app.
- Order management and inventory.
Step 5: Begin Selling
After integrating, you can begin accepting orders and making commissions.
JioMart Franchise Contact Number and Application Sources
Caution Careful, there are numerous counterfeit sites on the internet. They will request you to invest funds in a bank account. Never do that. Reliance does not request money in the random phone call.
The following is the way to reach them:
- Official Website: Visit to jiomart.com or relianceretail.com.
- App: The JioMart Partner App is available on the Google Play Store. You are able to set up your shop directly there.
- Customer Care Number: Call 1800 890 1222. This is a helper number. They are able to direct you towards the correct department.
- https://www.jio.com/help/faq/jio-apps/jiomart/how-do-i-register-on-jiomart/
- Link: https://www.jio.com/partner-with-jio
Benefits of Owning a Jio Mart Franchise
1. Support of a Brand That Is Credible: Jio Mart is supported by Reliance Industries, providing credibility and trust among consumers.
2. Low Return on Investment, High Profitability: In comparison to conventional retail businesses, Jio Mart is a low-investment franchise opportunity with a high return on investment, with potential profits.
3. Large Product Selection: Franchise owners can deal in groceries, daily items, electronics, apparel, and many more, accommodating varied customer needs.
4. Robust Supply Chain and Logistics Infrastructure: Jio Mart has guaranteed timely restocking, warehousing support, and effective last-mile delivery.
5. No Heavy Inventory Load: The franchise runs on a lean order-based system, which minimizes the need for high initial inventory investment.
6. Tech and Digital Integration: Jio Mart offers franchisees digital technology, including an online platform, mobile app, and data analysis to operate in an efficient manner.
7. Increasing Demand for Online Grocery Purchase: With e-commerce penetration expanding in India, Jio Mart gains from a rising customer base looking for online grocery options.
8. Training and Support: Reliance Retail supports franchise partners through business training, marketing support, and operational coaching.
9. Access to Jio Mart Kirana Partner Program: Neighborhood stores can also benefit by joining Jio Mart’s Kirana network, attracting more footfall and revenue.
10. Scalability and Expansion Opportunities: Successful franchisees are able to expand their company by opening up additional locations or aligning with additional retailers.
Challenges in Owning a Jio Mart Franchise
- Limited Availability of Franchise Stores: Jio Mart franchise stores are not easily available and are selectively provided by Reliance based on potential business and location.
- Hostile Competition: Competition from such giants as Amazon, Flipkart, and BigBasket can make it more difficult to acquire as well as maintain customers.
- Jio Mart’s Dependence on Supply Chain: Franchisees and partners only rely on Jio Mart’s inventory and logistics, which can be catastrophic in case of supply chain failure.
- Lower Profit Margins: Due to price competition, the product’s profit margins can be less than that of an independent retail business.
- Technology Adjustment: It would take some effort to adjust the POS and online ordering system of Jio Mart, especially for technology-averse store owners.
- Investment in Store Setup: While no gigantic franchise fee is to be paid, a gigantic investment has to be made in infrastructure, inventory, and branding to establish a Jio Mart franchise store.
- Operations Challenges: Proper management of customers’ orders, inventory, and deliveries requires highly trained personnel and timely operations, which generate operational pressure.
- Location Dependence on Revenue: Store success strongly depends on the location and shopping foot traffic; the stores based in low-demand locations barely enjoy high revenue.
- Strict Business Rules: The business rules of Jio Mart for running the business, price policy, and brand standards have to be followed by the franchise owners, which limits flexibility in decision-making.
- Customer Discount and Offer Expectations: Since Jio Mart offers discounts on a regular basis, franchise stores will need to provide competitive prices, which will impact overall profitability.
JioMart vs. Reliance Mart vs. Jio Store Franchise
| Metric | JioMart Franchise | Reliance Mart / Smart | Jio Store (Digital) |
|---|---|---|---|
| Business Type | Online + Local Store (O2O) | Physical Supermarket | Electronics & Telecom |
| Initial Investment | ₹50,000 – ₹25 lakh | ₹20 – ₹35 lakh | ₹10 – ₹30 lakh |
| Daily Demand Signal | ~1.6M daily orders (QC) | Walk-in footfall based | Product-launch driven |
| Customer Base | ~378M registered users | Local catchment area | Urban & semi-urban |
| Growth Rate | 360%+ YoY (quick commerce) | Stable, slow growth | Moderate |
| Profit Margin | ~7% – 20%+ | ~5% – 10% | ~8% – 20% |
| ROI / Break-even | 12 – 18 months | 18 – 36 months | 24 – 60 months |
| Store Dependency | Medium (local fulfilment) | High (large space needed) | High (inventory heavy) |
| Best For | Fast ROI, low risk, high scale | Traditional retail investors | Long-term electronics retail |
Verdict:
- Select JioMart Partner in case you are already a shop owner and you want to expand.
- Select Jio Store when you are fond of technology and mobile telephones.
- Reliance Mart is typically operated by the company itself and therefore it is extremely difficult or impossible to get a franchise on the same.
Conclusion
Jio Mart franchise business model is a profitable choice for entrepreneurs, retailers, and distributors looking to join the booming e-commerce and retail sector. With minimum initial capital outlay, no large up-front franchise charge, and strong Reliance support, it gives small companies an opportunity to expand by capitalizing on Jio Mart’s digital platform and extensive supply chain network. The largest strengths are zero investment, seamless integration into a well-known brand, and a massive customer base.
The drawbacks of competitive pricing, reliance on Jio Mart’s logistics chain, and restricted access to full franchise stores have to be weighed against before the final call is taken. In spite of all these drawbacks, Jio Mart is a good choice for advancing the retail business with the backing of a large industry player. For entrepreneurs ready to modify Jio Mart’s business model to suit their operations, it is a viable and sustainable business model in the changing retail space in India.
FAQs
1. Does Jio Mart provide a conventional franchise model?
No, Jio Mart majorly runs through retail partner, distributor, and delivery partner partnerships. Although it does have Jio Mart Franchise Stores, these are minimal and open in specific areas.
2. What investment is needed for a Jio Mart franchise store?
The investment of a Jio Mart Franchise Store varies between ₹10 – ₹20 lakhs, subject to the location, store size, and inventory needs.
3. Is Jio Mart charging a franchise fee?
No, Jio Mart does not incur a conventional franchise fee. The franchise store owners and partners need to invest in inventory, setting up the store, and branding, though.
4. How do I apply for a Jio Mart franchise or partnership?
You can sign up by going to the Jio Mart Partner website. submitting the application form, and waiting for the approval.
5. What are the various kinds of Jio Mart partnerships?
There are four basic kinds of Jio Mart partnerships:
- Jio Mart Kirana Partner (small retail outlets joining hands with Jio Mart)
- Jio Mart Distributor (wholesalers selling products to retailers)
- Jio Mart Delivery Partner (individuals or firms undertaking last-mile delivery)
- Jio Mart Franchise Store (large-format retail stores in select locations)
6. What are the advantages of a Jio Mart partnership?
Partners enjoy Jio Mart’s brand name, wholesale rates, digital integration, and access to a large customer base without the high franchise fee.
7. How much money can I earn with a Jio Mart franchise?
Profit margins depend on the business model:
Kirana partners get a margin of about 10% – 30% on each product.
Distributors receive 5% – 15% margins.
Franchise stores can achieve a monthly income of ₹5 – ₹20 lakhs, with profit margins ranging from 10% – 20%.
8. Do I require a store to be a Jio Mart partner?
Yes, for Kirana and Franchise Store associations, you require a physical store. But distributors and delivery partners might not need a store but a warehouse or logistics facility.
9. What are the difficulties of having a Jio Mart franchise?
Low profit margins, reliance on Jio Mart’s supply chain, high competition, operational issues, and strict business rules are challenges.
10. How much time does it take to be approved as a Jio Mart partner?
Time for approval may differ, but generally, a few weeks is taken for verification, then there is onboarding and training, after which you can begin selling.
