Pune, the colorful business life centre of Maharashtra, has become the leading location of market research services in India. Pune has many of the best market research firms in the city that provide leading-edge ideas and information-based solutions to corporations in different professions. The companies are integrating both traditional and high-technology research techniques to assist institutions to make strategic choices.
Since the era of startups up to the multinational corporate, companies would use the research skills of Pune in determining the market dynamics, consumer patterns and competitive environments. The presence of the market research companies in Pune has made the city a critical location of business intelligence and market analysis, especially as many firms now integrate AI for Market Research to deliver deeper insights through data-driven strategies, consumer analysis, and strategic consulting.
Why Pune for Market Research?
- Strategic Position: Pune is well placed to cater to various clients in Western India because of its closeness to Mumbai and its industrial position as the hub of Maharashtra.
- Talent Pool: The city is characterized by such great schools and educational establishments as it has a great workforce qualified in the domain of performing market research.
- Industry Diversity: Due to the strong presence of Pune in the field of IT, automobile industry, manufacturing, pharmaceuticals among others, market research firms in the area have diverse research capabilities.
- Economical Operations: The operations are relatively cheaper compared with those of Mumbai whilst the quality remains the same, hence making market research companies in Pune competitive in terms of price.
- Technology Infrastructure: Hi-TechIT infrastructure and digital connectivity are utilized to facilitate complex research methods and real time data tracking abilities.
- Government Support: The region has positive business conditions and government efforts to enhance research and analytics firms.
List of Market Research Companies in Pune
| Name | Sector | Services Offered | Career Options | HQ | Career Page Link |
| Surveykshan | General | Field Surveys, CATI/CAPI, Online Surveys, FGDs/IDIs | Research Analyst, Field Executive, Data Analyst | New Delhi | info@surveykshan.com |
| Genius Research | General | Quantitative Research, Qualitative Research, Statistical Analysis | Market Researcher, Survey Coordinator, Research Associate | Pune | info@geniusresearch.com |
| Excelsior Research | Tech/General | Digital Marketing, Lead Generation, Data Analytics | Business Analyst, Marketing Researcher, Data Scientist | Pune | business@excelsiorresearch.com |
| Frank & Raf | General | Market Reports, Consulting Services, SWOT Analysis | Research Consultant, Report Writer, Industry Analyst | Pune | info@frankandraf.com |
| Zion Market Research | Healthcare/General | Industry Analysis, Feasibility Studies, Consulting | Research Analyst, Healthcare Researcher, Business Consultant | Pune | info@zionresearch.com |
| The Research Insights | General | Consumer Analysis, Data Visualization, Strategic Consulting | Data Analyst, Research Executive, Business Intelligence Analyst | Pune | info@theresearchinsights.com |
| iResearch Services | Tech/Marketing | Content Marketing, Lead Generation, Thought Leadership | Content Researcher, Marketing Analyst, Strategy Consultant | Pune | careers@iresearchservices.com |
| QY Research | General | Supply Chain Analysis, Consumer Studies, Competitive Analysis | Market Analyst, Research Associate, Industry Expert | Los Angeles | careers@qyresearch.com |
| Nextwave Research | General | Market Analysis, Consumer Insights, Strategic Consulting | Research Manager, Business Analyst, Market Intelligence Specialist | Pune | careers@nextwavers.com |
| Marketing Leopards | General | Industry Trends, Data Analytics, Consulting Services | Marketing Researcher, Data Analyst, Research Coordinator | Pune | careers@marketingleopards.com |
| Spade Survey | General | Global Data Collection, CATI Services, Panel Management | Survey Manager, Data Collection Specialist, Research Operations | Greater Noida | info@spadesurvey.com |
Top 10 Market Research Companies in Pune
1. Transparency Market Research
Transparency Market Research provides quality industry-specific reports on market research, in painstaking detail, and professional business consulting, to reliant companies across the planet. The company is a market intelligence provider which provides market research reports and consulting services to global businesses via unprecedented fusion of quantitative forecasting and trend analysis reports which gives them a visionary perspective of the businesses in which thousands of decision makers rely on.
TMR is a market research consulting company located in Albany, New York, having a world wide team of analysts who provide fully personalized and syndicated research reports and consulting services through their industry verticals.
Key Expertise:
- Some Statement Reports are Syndicated Reports.
- Custom Market Analysis
- Business Intelligence Services.
- Industry Consulting Solutions.
Career Opportunities: International presence and a workforce of 64,000+ or more followers and growing research opportunities across the world.
Trust Signal: Relied upon by thousands of decision-makers in the world with long-tested quantitative forecasting and trends analysis skills.
Contact Details:
- Address: IndiaLand Global Tech Park, Zone 2, Unit UG-1, Behind Grand HighStreet, Phase 1, Hinjawadi, MH, Pune – 411057, India
- Email ID: sales@transparencymarketresearch.com
- Phone No: +18665523453
2. Ricerca Alfa
Ricerca Alfa is a leading market research firm in Pune, India that provides a diversity of market research services and consulting services such as tailor made research as well as social media research. It is a marketing research company that gives market research reports, leading consulting firms and strategic market research solutions as one of the pioneers in the Indian market. They are experts in providing market insights and solutions that are informed by data as a way to assist business in making accurate decisions.
Key Expertise:
- Customized Market Research
- Social Media Research
- Strategic Consulting Services.
- Market Dynamic and Intelligence Reports.
Career Opportunities: Pune location Career opportunities as a Market Analyst and research professional.
Trust Signal: It is regarded as one of the most successful market research companies in pune having a full range of services.
Contact Details:
- Address: Unit No 326, Gera Imperium Alpha, Grant Road, Kharadi, Pune 411014
- Email ID: info@ricercaalfa.com
- Phone No: +91 90213 50030
3. Excelsior Research Pvt Ltd
Excelsior Research Pvt Ltd is a leading market research companies in Pune, that deals in data-driven insights and analytics solutions. The company stands out as innovative in the way it conducts market research by combining both conventional market research with digital-based approaches.
Their full range of services comprises lead generation, demand forecasting and targeted marketing campaigns together with standard market research services.
Global presence and dedication to providing custom strategies portray Excelsior Research as an ideal partner by any business that desires to gain strategic advantages. They have a seasoned team that applies sophisticated tools and techniques to assure high quality services at every stage of the research.
Key Expertise:
- Lead Generation Services
- Digital Marketing Modes.
- Interactive Marketing Solutions.
- Intent Data Analytics
Career Opportunities: CDOs of digital marketing researchers, lead generation specialists, and business intelligence analysts.
Trust Signal: International status and offices across several countries and has been known as an up and coming leader in market research analytics.
Contact Details:
- Address: Shoppers Orbit Mall, Office No. 316, 3rd Floor, Vishrantwadi, Pune 411015, Maharashtra, India
- Email ID: business@excelsiorresearch.com
- Phone No: +91 20 6710 8500
4. Maximize Market Research Pvt. Ltd.
Maximize Market Research is a global business consultancy and market research firm that provides actionable insights and comprehensive reports across multiple industries. They help businesses make informed decisions through detailed analysis and competitive intelligence, covering sectors such as Technology & Innovation, Healthcare & Life Sciences, Energy & Resources, and Industry & Manufacturing.
Their reports are recognized for accuracy, depth, and timely delivery, assisting clients worldwide in understanding market trends, consumer behavior, and competitive landscapes. The firm combines advanced analytics with industry expertise to offer customized research solutions and strategic consulting services.
Key Expertise:
- Industry & Market Analysis
- Competitive Intelligence & Benchmarking
- Technology & Innovation Reports
- Sector-specific Forecasts & Trends
Career Opportunities: Market research analysts, report writers, business consultants, and roles supporting data analytics and client strategy.
Trust Signal: Known for delivering high-quality, actionable research and insights for global clients, including fast access to comprehensive reports in emerging and established markets.
Contact Details:
- Website: www.maximizemarketresearch.com
- Email: info@maximizemarketresearch.com
- Phone: +91 1234567890
5. Zion Market Research
Zion Market Research is one market research firm in Pune that provides customer-oriented service delivery due to deep analysis of the industry. The company is involved in the sale of accurate and actionable information that informs strategic decision-making in different industries. They are reputed to have a good combination of qualitative and quantitative research methods that provide a complete market intelligence.
Zion Market Research has experience in becoming specialized in healthcare, finance, automotive, and real estate markets, offering them sector-specific solutions. The fact that they strongly highlight accuracy of the data used and client customization made them a favorite research partner among companies that desire accurate insights on their market.
Key Expertise:
- Industry Trend Analysis
- Assessment of Competitive Landscape.
- Subscribing Research Service.
- Rapid Report Delivery
Career Opportunities: Recruit industry analysts, healthcare researchers, and pharma analysts who have growth focused career opportunities.
Trust Signal: 200+ reports published on solutions in healthcare and financial sectors and good trust index.
Contact Details:
- Address: Pune, Maharashtra, India
- Email ID: info@zionresearch.com
- Phone No: +91 8800223344
6. Global Market Insights Research Pvt. Ltd.
Global Market Insights Inc. offers data-driven research founded on which they give industry trends, and market predictors to empower smarter strategy, and success of their businesses. The company is based in Selbyville Delaware, USA and is a global market research and consulting service provider delivering syndicated and custom research reports as well as growth consulting services.
Their market research reports and business intelligence provides clients with penetrative market data and strategic decision making is available through their penetrative market data and solution-oriented actionable market data.
Key Expertise:
- Some Statement Reports are Syndicated Reports.
- Custom Research Solutions
- Growth Consulting Services
- Business Intelligence Analytics.
Career Opportunities: Worldwide career opportunities comprising 27,691+ followers and growing research programs all over the globe.
Trust Signal: Confirmed track record at the global level and successfully competent in provision of actionable market intelligence to aid strategic decision making.
Contact Details:
- Address: 3rd Floor, Insignia 32, Pan Card Club Rd, Near West Port, Baner, Pune, Maharashtra 411045
- Email ID: sales@gminsights.com
- Phone No: +1-888-689-0688
7. iResearch Services
iResearch Services is one among the market research companies in Pune which functions as a global data-driven thought leadership and marketing services firm. Founded in 2008, the company focuses on providing insights and content aimed at helping organizations target their audiences and facilitate business.
Their distinctiveness lies in data-based research and content creation, which mindsets clients as industry thought leaders, as a world team of practitioners means that the insights will not only be recognizable but also appealing to the intended audience. A full range of services is covered at the company such as thought leadership research, content marketing, and data analysis as well as strategic consulting services.
Key Expertise:
- Thought Leadership Research.
- Content Creation Marketing
- Lead Generation Services
- Strategic Consulting Solutions.
Career Opportunities: Opportunities of content researcher, marketer analysts, and thought leadership experts that have overseas experiences.
Trust Signal: Golden age of operations since 2008 with a proven experience in establishing customers as industry leaders in
Contact Details:
- Address: Pune, India
- Email ID: careers@iresearchservices.com
- Phone No: Available on website
8. QY Research
QY Research is a worldwide firm among market research firms in Pune, with its accuracy, reach, and reporting features. The company, which is based in Los Angeles and was established in 2007, offers businesses with profound insights and dependable data in making sound decisions. Their service portfolio is detailed and comprises market research reports, customized solutions, industry trend analysis and competitive assessments.
The supply chain assessment and consumer behavior research at QY Research implies that they should be considered a favored partner by businesses interested in understanding competing markets. Their information-supported capacity and global monograph has sorely positioned them to be a research partner of choice.
Key Expertise:
- Supply Chain Analysis
- Consumer Behavior Studies
- SWOT Analysis Services
- Global Market Intelligence
Career Opportunities: International exposure in the form of career opportunities for market analysts, research associates and industry analysts.
Trust Signal: This indicator has had global media coverage since 2007 and has reporting accuracy and large customer base worldwide.
Contact Details:
- Address: Los Angeles, USA (Global Operations)
- Email ID: careers@qyresearch.com
- Phone No: Available on website
9. Nextwave Research
Nextwave Research has established itself as an enlightened market research associate by conducting a market research in Pune, where it offers data-driven information and custom-designed solutions. The firm supports decision making processes of clients in diverse industries by researching in detailed methodologies, and analytical skills.
Their client-focused approach engages client expertise with analytical capabilities to contribute action-oriented inputs to navigate through complicated markets. Nextwave Research has a well trained professional staff, thus guaranteeing the business quick and precise results of the research. They are innovative and strategic thinkers hence they have gained popularity as a top research company in Pune.
Key Expertise:
- Market Intelligence Solutions
- Consumer Insights Analysis
- Strategic Business Consulting.
- Industry Trend Forecasting
Career Opportunities: Recruiting research managers and business analysts along with competitive compensation of the employees as market intelligence specialists.
Trust Signal: Known on the characteristics of client focus and customary treatment specialists in research on strategy formation and achievement.
Contact Details:
- Address: Pune, Maharashtra, India
- Email ID: careers@nextwavers.com
- Phone No: Available on website
10. MARKET-EXPERTISE
MARKET-EXPERTISE is a market study and consultancy specialized firm operating out of Pune and deals with performing systematic market research and strategic business consulting services. The company provides custom research to industries across different verticals enabling business establishments to comprehend the forces in the market, customer behavior, and competitive environment in the market. They provide practical intelligence and are therefore used in helping their clients make informed decisions and to plan strategically in various industries due to their knowledge of both primary and secondary research methods.
Key Expertise:
- Primary Research Studies
- Secondary Market Analysis
- Intelligence Services: Competitive Intelligence.
- Strategic Business Consulting
Career Opportunities: The possibilities of a career analyst, consultant, and market intelligence representative.
Trust Signal: Long-standing reliability in providing information about the market and strategic consulting.
Contact Details:
- Address: Office No 201, The Chambers, Viman Nagar, Pune – 411014, Maharashtra, India
- Email ID: info@mepune.com
- Phone No: +91-895-600-8984 / 85
Market Research Companies in Pune for Freshers
Top Companies Hiring Freshers
- Surveykshan: Continuing vacancies on field executives and research assistants.
- Genius Research:Fishes scientific level jobs in statistics and data collection.
- Excelsior Research: The possibilities of digital marketing research and opportunity generation.
- The Research Insights: More data detective work and more consumer research Fresher roles.
- iResearch Services: Marketing analysis and Content research job opportunities.
Common Job Titles
- Market Research Analyst
- Research Associate
- Data Collection Executive
- Survey Coordinator
- Business information Trainee.
- Consumer Insights Analyst
- Field Research Executive
Skills in Demand
- Powerpoint/ Microsoft Excel skills.
- Statistical analysis facility.
- Design and development of the survey and questionnaire.
- Data visualisation tools expertise.
- Presentation and communication skills.
- Understanding research methodology.
Average Salary
- Experience 0-1 year: USD 2.5-4.5 lakhs per annum in Pune market research market.
- Junior Analyst (1-3 years): 4-6 lakhs o/year.
- Senior Analyst (3-5 years): 6-10 lakh per annum.
- Research Manager (5-10 years): 10-15 lakhs yearly.
Tips for Freshers
- Develop Technical Adequacies: specialize in Excel, SPSS and data visualization packages.
- Develop Communication: Good written and verbal communication necessary.
- Get some Real World experience: Intern/freelance research/projects.
- Know Industries: Get to know such industries as FMCG, healthcare, and automotive.
- Network Proactively: Find contacts via Linked-In and at conferences.
- Keep on top of the changes: Track of the market research trends and new approaches.
- Prepare Portfolio: Develop sample research underway to demonstrate any ability.
How to Find the Best Company for Your Needs?
- Identify Research Objectives: Identify and define your research objectives, target audience, and expected results such that you identify the market research companies in Pune that will be selected among the available Pune market research firms.
- Assess Industry Knowledge: Select businesses that had a track record of service to your industry segment and grasp of the market trends.
- Assess Methodology Approach: Evaluate their research methodologies, data collection tools and analysis capabilities so that they can be harmonized with their requirements.
- Review Case Studies, Testimonial and Clients 4. Review case studies, testimonials, and client portfolios to determine the quality and reliability of their research services.
- Compare Pricing Models: Compare the price forms of various market research companies in Pune based on their costs, deliverables or something they promise and their value proposals.
- Inspect Turnaround Times: Ascertain that it is to be anticipated that the company may accommodate your project timelines and is in a position of producing results in the deadline that is required.
Conclusion
The market research environment in Pune has outstanding schemes for companies that require valid information resources and business spillover. Market research companies included in this all-encompassing guide are the cream of the crop, as each of them possesses its distinct strengths and focused expertise to meet the needs of various clients.
Founded by companies such as Surveykshan and Genius Research as well as emergent firms such as Excelsior Research and The Research Insights, these businesses reflect the increasing popularity of the city as an intelligence hub on the market, while also providing insights through advanced Keyword Research Tools for strategic decision-making.
Looking to get knowledge about consumers as a start-up, have to analyze the competition as an enterprise, and as a global company need to analyze the market in a comprehensive manner, Pune research firms provide global quality solutions. market research companies in Pune are perfect business partners to date, and they can ensure business growth and strategic success in the current competitive business environment because of such a combination of efficiency, skilled talent, and advanced methodologies.
FAQs
What services are offered by the market research firms in Pune?
The majority of companies provide field surveys, CATI/CAPI, online research, qualitative research (FGDs/IDIS), quantitative research, consumer research, competitive research, and strategic research.
What is the cost of market research services in Pune?
The costs depend on the scope, methodology, and size of samples of the projects. Simple surveys will begin with 50,000 rupees and elaborate studies may cost between 2-10 lakh according to proliferation.
What industries market research companies in Pune serve?
They cater to different industries such as IT, health, motors, sustainability, consumer goods, financial, real estate, manufacturing, pharmaceutical, education sectors and emerging technological sectors.
What is the average length of time taken to do the market research?
Simple surveys may take as little as 2-4 weeks and more in-depth market research may take as long as 2-6 months depending on the scope, the sample size as well as and the method to be used in research.
What are the qualifications required in the market research jobs in Pune?
To secure most of the jobs, it is necessary to have bachelor’s degrees in business, statistics, psychology or similar subjects. Excel, SPSS, and data analysis skills, as well as excellent communication skills, are very valuable.
